Turn any attention surface into a shopping surface.
You bring the attention. Contux brings the products. Send a campaign brief, a piece of content, or a natural-language ask — get back approved product matches with reasons, availability and rules baked in.
A surface sends context. Contux returns approved matches.
The entry point can be a campaign brief, a piece of content, or a natural-language shopping request. Watch it flick between all three — same engine, same catalogue underneath.
Turn a campaign brief into an approved product plan.
The brief
Launch Winter 2026 menswear
Premium but practical. Wool coats, leather boots, elevated everyday layers. No discount-led placements.
Contux returns
Leather Chelsea Boot
Wins winter city guides and polished travel edits.
Wool Overcoat
Office-to-dinner and premium layering.
Merino Crew Knit
Support piece for layering and travel.
Returns: Approved products and the contexts they win — with reasons you can defend.
The moment matters more than the profile.
Old commerce tracked the person and guessed what they wanted. Contextual commerce understands the moment and matches what belongs.
More relevant
Products match what someone is reading, watching, planning or asking for right now.
More privacy-friendly
No personal profile or behavioural tracking is required to make a useful match.
More aligned
The surface keeps control of how products appear, so commerce feels native, not bolted on.
One request in, approved matches out — your surface stays in control of how they show up.
The moment
A brief, an article, or a shopping ask — whatever your surface is showing right now.
Contux fuses three things
- Product feedSKU · price · stock
- Context mapoccasions · scenes · pairings
- Rulesbrand safety · what to hide
Approved matches
The right products for that moment, with reasons — and you choose how they appear.
You own the surface. We supply the product match.
See Contux run against your own catalogue in a 20-minute demo.